Why advertise with podcasts?


In an era where consumer attention is a scarce commodity, brands are constantly on the lookout for the most effective platforms to invest their advertising dollars. Podcast advertising has emerged as a front-runner, outshining traditional and digital advertising avenues. The secret? Attention science.

Hyper-Targeted
Audience Reach

Podcasts offer an unparalleled Storytelling level of audience segmentation, catering to niche interests and communities.

Unlike broad-spectrum advertising, which often casts too wide a net, podcasts enable advertisers to reach a highly specific listener base.

ENGAGEMENT THROUGH

 STORYTELLING 

Neuroscience research shows that storytelling activates the brain's regions responsible for complex information processing.

Advertisements embedded within these narratives, gain from this deep engagement, making them not only more compelling but also more memorable and actionable.

Longevity & Low

Production Cost

Ads in podcast episodes are therein perpetuity, making the ad dollars you spend with our show go MUCH further. It’s not like a billboard, for example. Unlike other traditional advertising methods, the ads you place in a TBBB episode are there to stay.

Ready to Sponsor or Advertise with The Big Bad Boot?

What makes our podcast different?

GEE, WE ARE GLAD YOU ASKED!

Top Cities (1448 Total)

Hammond, Louisiana

New Orleans, Louisiana

Ponchatoula, Louisiana

Baton Rouge, Louisiana

Covington, Louisiana

Dallas, Louisiana

Lafayette, Louisiana

Metairie, Louisiana

Slidell, Louisiana

Houston, Texas

13%

10%

5%

5%

3%

2%

2%

2%

1%

1%

5,654

4,101

2,365

1,041

1,321

1,144

1,074

786

775

747

59.1K

DOWNLOADS (ALL TIME)

Our Show has Hyper-Targeted Audience Reach

Over 90 % of our listeners are located in the state of Louisiana. If you’re a business located in the state of LA, that’s a SMART use of your ad dollars. Your ads WILL reach customers who live, work, and play near your business or brand. Most of our listeners are within driving distance of you.

We’ve Established a Dedicated Listener Base in Less Than 30 Episodes

As of June 2025, The Big Bad Boot Podcast has surpassed 37.8 thousand downloads. That means the ads placed in those episodes were heard over 37 thousand times. (And that’s just our audiobased downloads... we haven’t even mentioned our YouTube Channel or social media pages yet!) Our show has shown a steady increase in listenership since our debut in August 2024.

The Big Bad Boot has over 23k followers on social media:

1700+

Instagram Followers

12K+

Facebook Followers

7800+

TikTok Followers

165+

Hours watched on YouTube

Recent Social Media Campaigns:

BERRY TOWN PRODUCE KING CAKE:

Over 700K views

BUCK & JOHNNY’S ZYDECO BREAKFAST:

Over 500K views

PAUL’S CAFE + STRAWBERRY FESTIVAL:

Over 750K views

OUR MOM’S RESTAURANT & BAR:

Over 20K views

Get More Info.

We love creating this podcast. We’ve carved out our own little corner of the digital space and it has become our home away from home. This show offers us the chance to make people laugh, highlight our home state of Louisiana, and feature brands that we support and believe in. We would be honored to work with you. Hope to hear from you soon!